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A king's ransom — the untold tales of the 2003 sneaker courtship of LeBron  James
A king's ransom — the untold tales of the 2003 sneaker courtship of LeBron James

How Nike Almost Missed Out on Signing LeBron James | Sole Collector
How Nike Almost Missed Out on Signing LeBron James | Sole Collector

Jordan, LeBron, Durant Headline NBA's Biggest 2021 Sneaker Deals –  Sportico.com
Jordan, LeBron, Durant Headline NBA's Biggest 2021 Sneaker Deals – Sportico.com

Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron  James end up with Nike?
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

LeBron James covered Adidas logo while playing in Drew League, just like  Michael Jordan did | Marca
LeBron James covered Adidas logo while playing in Drew League, just like Michael Jordan did | Marca

Sonny Vaccaro Says He Had A Deal With Lakers' LeBron James To Sign With  Adidas In 2003, For $100 Million, But Adidas Fumbled The Bag - Landon Buford
Sonny Vaccaro Says He Had A Deal With Lakers' LeBron James To Sign With Adidas In 2003, For $100 Million, But Adidas Fumbled The Bag - Landon Buford

Why LeBron James is Nike's for life | LeBron James | The Guardian
Why LeBron James is Nike's for life | LeBron James | The Guardian

LeBron James Signs Historic $1 Billion Deal With Nike |  BashaBearsBasketball.com
LeBron James Signs Historic $1 Billion Deal With Nike | BashaBearsBasketball.com

18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million  From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike  Guy." - Fadeaway World
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World

How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer
How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer

LeBron James Is NBA's Top Shoe Salesman With $340 Million For Nike
LeBron James Is NBA's Top Shoe Salesman With $340 Million For Nike

Sonny Vaccaro Explained How He Left Adidas Because They Lied To LeBron James  About A $100 Million Contract | Fadeaway World | wenatcheeworld.com
Sonny Vaccaro Explained How He Left Adidas Because They Lied To LeBron James About A $100 Million Contract | Fadeaway World | wenatcheeworld.com

A Reebok Executive Offered A $10M Check To 18-Year Old LeBron James To Not  Negotiate With Nike Or Adidas, He Rejected The Offer, And Today, LeBron Has  A $1 Billion Lifetime Deal
A Reebok Executive Offered A $10M Check To 18-Year Old LeBron James To Not Negotiate With Nike Or Adidas, He Rejected The Offer, And Today, LeBron Has A $1 Billion Lifetime Deal

LeBron Appeared To Cover Adidas Logo On Drew League Jersey
LeBron Appeared To Cover Adidas Logo On Drew League Jersey

Following LeBron James' $115,000,000 Precedent, Kevin Durant Outright  Rejected Adidas' $10 Million Surplus Offer - The SportsRush
Following LeBron James' $115,000,000 Precedent, Kevin Durant Outright Rejected Adidas' $10 Million Surplus Offer - The SportsRush

Is James Harden's Massive $200 Million Contract With Adidas a Good Deal? -  TheStreet
Is James Harden's Massive $200 Million Contract With Adidas a Good Deal? - TheStreet

How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer
How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer

The Legal And Contractual Issues Surrounding LeBron James Wearing Adidas:  Exploring The Possibilities | BashaBearsBasketball.com
The Legal And Contractual Issues Surrounding LeBron James Wearing Adidas: Exploring The Possibilities | BashaBearsBasketball.com

James Harden of Houston Rockets will join Adidas as Nike opts not to match  13-year, $200 million offer - ESPN
James Harden of Houston Rockets will join Adidas as Nike opts not to match 13-year, $200 million offer - ESPN

adidas Totally Blew Its Shot at Signing LeBron James Out of High School -  stack
adidas Totally Blew Its Shot at Signing LeBron James Out of High School - stack

Ballislife - 19 years ago today, 18-year-old LeBron James signed a 7-year,  $87 million deal with Nike. Reebok reportedly offered $115 million & Adidas  offered less than $60 million! 1 month later,
Ballislife - 19 years ago today, 18-year-old LeBron James signed a 7-year, $87 million deal with Nike. Reebok reportedly offered $115 million & Adidas offered less than $60 million! 1 month later,

LeBron's High School Shoes Are Being Reissued By Adidas - The Ringer
LeBron's High School Shoes Are Being Reissued By Adidas - The Ringer

Just How Big is Lebron James' Lifetime Nike Contract? | Digital Trends
Just How Big is Lebron James' Lifetime Nike Contract? | Digital Trends

Excerpt: Jeff Benedict's 'LeBron' - How Nike Signed LeBron James
Excerpt: Jeff Benedict's 'LeBron' - How Nike Signed LeBron James

LeBron James & Adidas: The Unorthodox History - Boardroom
LeBron James & Adidas: The Unorthodox History - Boardroom