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Adidas struggles to catch up with Nike's runaway success | Financial Times
Adidas: We over-invested in digital advertising
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Key Takeaways From Adidas' Social Media Strategy | Socialinsider
Kanye West's Turbulent 9-Year History With Adidas
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Adidas tests new media strategy with World Cup campaign - Digiday
Nike Vs. adidas: An Undisputed Leader | Seeking Alpha
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What is the Adidas marketing strategy? BluCactus
PwC on Twitter: "New Q&A with the CEO of @adidas: The company's strategy — speed, a focus on a few trendsetting cities, and open source innovation — is backed up by a
The real World Cup final isn't France vs. Croatia, it's Nike vs Adidas
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