![A skeleton and measurement instruments are pictured at the Adidas innovation laboratory in Herzogenaurach May 7, 2012. U.S. market leader Nike and German rival Adidas are locked in their own Olympic battle A skeleton and measurement instruments are pictured at the Adidas innovation laboratory in Herzogenaurach May 7, 2012. U.S. market leader Nike and German rival Adidas are locked in their own Olympic battle](https://c8.alamy.com/comp/2D039MH/a-skeleton-and-measurement-instruments-are-pictured-at-the-adidas-innovation-laboratory-in-herzogenaurach-may-7-2012-us-market-leader-nike-and-german-rival-adidas-are-locked-in-their-own-olympic-battle-to-boost-athletes-performance-and-squeeze-maximum-value-out-of-the-london-olympic-games-the-games-provide-a-showcase-for-new-fashions-and-advances-in-technology-which-sportswear-suppliers-hope-will-drive-sales-at-a-time-of-economic-turmoil-in-many-of-their-markets-according-to-news-reports-on-june-20-2012-picture-taken-on-may-7-2012-to-match-story-oly-brands-battle-reutersmichael-2D039MH.jpg)
A skeleton and measurement instruments are pictured at the Adidas innovation laboratory in Herzogenaurach May 7, 2012. U.S. market leader Nike and German rival Adidas are locked in their own Olympic battle
![Adidas Innovation Lab with Fast Company | Branded Content Video Production | Virtual Reality Video - YouTube Adidas Innovation Lab with Fast Company | Branded Content Video Production | Virtual Reality Video - YouTube](https://i.ytimg.com/vi/b3Xa1gDW8y8/maxresdefault.jpg)
Adidas Innovation Lab with Fast Company | Branded Content Video Production | Virtual Reality Video - YouTube
![Adidas ouvre un lab store pour présenter les innovations Climachill | Wonderful Brands | Jeu de miroir, Design de magasin, Expérientiel Adidas ouvre un lab store pour présenter les innovations Climachill | Wonderful Brands | Jeu de miroir, Design de magasin, Expérientiel](https://i.pinimg.com/originals/e3/ce/14/e3ce14d242a6346b2dbe5f244886f949.jpg)
Adidas ouvre un lab store pour présenter les innovations Climachill | Wonderful Brands | Jeu de miroir, Design de magasin, Expérientiel
![adidas springblade pop-up innovation lab in seoul by urbantainer | Innovation lab, Pop up store, Shoe store design adidas springblade pop-up innovation lab in seoul by urbantainer | Innovation lab, Pop up store, Shoe store design](https://i.pinimg.com/originals/90/54/52/905452e36bef4545d97f1e4bec2522bf.jpg)