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Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sport by Barbara Smit
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The dark history behind Adidas — how a bitter feud between Nazis built the world's No. 2 athletic brand | The Business of Business
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The Unbelievable Story of The Two Brothers Who Started Adidas And Puma And Ended Up Enemies - I'm A Useless Info Junkie
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